For the Febreze Trash Odor Fighter, I contributed the core technological transition from a traditional rupture framed refill to a highly efficient, frameless membrane architecture. Removing the structural frame required completely rethinking how the user interacts with the product to release the scent. By translating this natural user motion into the precise mechanical force required to rupture the membrane, we eliminated complex setup steps, reduced part-count, and delivered a seamless, satisfying user experience in a highly utilitarian environment.

Launched: April, 2026
Brand/Market: Febreze, USA

• Membrane Innovation: Spearheaded the technological shift from a framed to a frameless refill architecture, driving material reduction and manufacturing efficiency.

• Physical UX Design: Engineered a novel mechanical activation system that utilizes an intuitive “slide-in” gesture, seamlessly translating user motion into the force required to rupture the scent membrane.