01 Profile


Designing the way a product looks, feels and works.

Thoughtful design for everyday life. I’m Hyunjoon Yoon, a Senior Industrial Designer exploring how form, interaction and materials shape the way we experience products. With experience in consumer products and packaging across home care and beauty,  I bring a perspective grounded in everyday human needs and the realities of making.  My work connects research, concept development and technical refinement, translating insights into intuitive physical experiences. I’m interested in bringing this approach to new industries, collaborating across disciplines to explore unfamiliar challenges and develop thoughtful, purposeful products.

DESIGN FOCUS
Product innovation, form & physical interaction

APPROACH
Human insight, thoughtful form, practical execution

INDUSTRY EXPERIENCE
Consumer products, home care & beauty


02 Expertise


FORM & FUNCTION
Industrial design & Product innovation
Turning everyday needs into considered product concepts through form exploration, prototyping and refinement.

USE & INTERACTION
Human insight & Physical UX
Shaping how people hold, open, activate and use products, with attention to clarity, comfort and ease.


ENGINEERING & MAKING
Structural Design for manufacturing
Developing packaging structures that connect brand expression and ergonomics with engineering and manufacturing requirements.

MATERIAL & PERCEPTION
Color, Material & Finish
Using cultural insight and consumer research to create colors and finishes that complement everyday spaces.


03 Recent works



04 Get in touch

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